Learn how Onelocal automated lead generation, cut prospecting time by 90%, and boosted conversions by 35% with Openmart’s local business data.
Billion Dollar Marketplace Accelerates Seller Onboarding with Openmart's AI-Powered Solutions
The Marketplace faced significant challenges in efficiently identifying and qualifying potential sellers from Instagram:
"Our goal is to connect with the highest-quality sellers on Instagram," said the Operations Manager. "However, manually reviewing thousands of profiles was inefficient and made it challenging to identify our best opportunities."
Partnering with Openmart, the company implemented AI-powered lead qualification tools to:
The collaboration with Openmart delivered significant improvements to the Marketplace's lead qualification process:
"Openmart's technology has transformed our lead qualification process," the Operations Manager concluded. "We can now quickly identify the most promising sellers from Instagram, allowing our sales team to focus on converting the best opportunities."
By leveraging Openmart's AI solutions, the Marketplace successfully streamlined their Instagram lead qualification process, improved the quality of their sales pipeline, and maximized their team's effectiveness.
Before partnering with OpenMart, OneLocal’s sales team manually scoured Meta Ads and Google maps to identify and prospect local businesses. This process was tedious, error-prone, and diverted valuable time from closing deals.
Key challenges included:
Inefficient Manual Prospecting: Hours spent daily searching for local business, with no scalable way to extract contact data.
Inaccurate or Missing Data: Outdated or incomplete contact information led to wasted outreach efforts.
Limited Sales Focus: Reps spent 60% of their time on prospecting instead of selling, stunting growth.
OneLocal partnered with OpenMart to implement a scalable AI-powered solution for prospecting.
OpenMart provided:
Automated Meta Ads Scraping: Systematic extraction of local business ads, including business names, locations, and ad content.
Accurate contact data: Verified emails, phone numbers, and decision-maker names tied to each business.
CRM-Ready Lists: Enriched data delivered in customizable formats, enabling immediate outreach.
This eliminated manual prospecting and empowered OneLocal’s team to focus entirely on high-value sales activities.
By leveraging OpenMart’s tools, OneLocal achieved dramatic improvements in efficiency, pipeline growth, and ROI: