Learn how Onelocal automated lead generation, cut prospecting time by 90%, and boosted conversions by 35% with Openmart’s local business data.
Increase in Facility Outreach: With OpenMart's data on multi-unit healthcare organizations, Clipboard Health doubled their outreach capacity, connecting with over 2,000 decision makers at healthcare facilities.
Reduction in Prospecting Time: Automated data gathering tools reduced the time spent on identifying and verifying contacts by half.
Improvement in Engagement Rates: Accurate contact information and targeted communication led to a 40% increase in engagement with key decision-makers at healthcare facilities.
Clipboard Health connects healthcare facilities with local professionals who can work unfilled shifts.
Prior to partnering with Openmart, Clipboard Health relied on BPO call centers to find and engage with decision-makers at individual healthcare facilities. While these tools offered some assistance, they fell short when it came to efficiency and efficacy.
"Connecting with the right directors and facility managers is crucial in our industry," said Calvin Bulzoni of Clipboard Health. "We were spending countless hours sifting through unreliable data, which slowed down our outreach efforts and impacted our growth."
Clipboard Health partnered with Openmart, leveraging its comprehensive small business data and AI-powered tools to address these challenges. With OpenMart, they gained:
This collaboration enabled Clipboard Health to refine their go-to-market strategy and increase operational efficiency.
By utilizing OpenMart's robust data solutions, Clipboard Health achieved significant improvements in their operations:
"OpenMart has revolutionized our outreach strategy," Calvin Bulzoni concluded. "Having direct access to accurate contact information for facility administrators and directors has significantly boosted our ability to connect with healthcare facilities and demonstrate the value we offer."
Before partnering with OpenMart, OneLocal’s sales team manually scoured Meta Ads and Google maps to identify and prospect local businesses. This process was tedious, error-prone, and diverted valuable time from closing deals.
Key challenges included:
Inefficient Manual Prospecting: Hours spent daily searching for local business, with no scalable way to extract contact data.
Inaccurate or Missing Data: Outdated or incomplete contact information led to wasted outreach efforts.
Limited Sales Focus: Reps spent 60% of their time on prospecting instead of selling, stunting growth.
OneLocal partnered with OpenMart to implement a scalable AI-powered solution for prospecting.
OpenMart provided:
Automated Meta Ads Scraping: Systematic extraction of local business ads, including business names, locations, and ad content.
Accurate contact data: Verified emails, phone numbers, and decision-maker names tied to each business.
CRM-Ready Lists: Enriched data delivered in customizable formats, enabling immediate outreach.
This eliminated manual prospecting and empowered OneLocal’s team to focus entirely on high-value sales activities.
By leveraging OpenMart’s tools, OneLocal achieved dramatic improvements in efficiency, pipeline growth, and ROI: