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Learn how Onelocal automated lead generation, cut prospecting time by 90%, and boosted conversions by 35% with Openmart’s local business data.
Reduction in Prospecting Time: OpenMart's comprehensive data solutions reduced the time Boostly spent on prospecting by 60%, allowing their team to focus more on engaging potential clients.
Improvement in Response Rates: By utilizing OpenMart's accurate contact data and social media insights, Boostly enhanced their outreach personalization, leading to a 35% increase in response rates from restaurant general managers.
Expanded Outreach to 1,500+ New Locations: Boostly added over 1,500 new restaurant decision maker contacts.
SMS Marketing tool for restaurants
Prior to partnering with Openmart, the tools Boostly relied on to find general managers at individual restaurants within multi-unit chains failed provide accurate data.
Boostly also spent significant effort looking for the social media pages of these individual restaurants to prioritize their leads - something their existing tools were unable to do effectively.
"In our industry, connecting directly with the decision-makers at each restaurant is crucial," said Evan Cucuk (VP of Sales) at Boostly. "We were spending an excessive amount of time trying to identify general managers and locate social media pages for individual restaurant locations. This manual process was hindering our ability to scale our marketing efforts effectively."
Boostly partnered with Openmart, leveraging its small business data and AI tools to address their challenges. Using Openmart, Boostly was able to find:
This collaboration allowed Boostly to streamline their outreach efforts, focus on high-value prospects, and personalize their marketing campaigns more effectively.
By utilizing Openmart's robust data solutions, Boostly achieved significant improvements in their go-to-market strategy.
"OpenMart has become the backbone of our outreach strategy," Evan Cucuk concluded. "Having direct access to the right contacts and see their social media pages has significantly boosted our ability to connect with restaurants and demonstrate the value we offer."
Before partnering with OpenMart, OneLocal’s sales team manually scoured Meta Ads and Google maps to identify and prospect local businesses. This process was tedious, error-prone, and diverted valuable time from closing deals.
Key challenges included:
Inefficient Manual Prospecting: Hours spent daily searching for local business, with no scalable way to extract contact data.
Inaccurate or Missing Data: Outdated or incomplete contact information led to wasted outreach efforts.
Limited Sales Focus: Reps spent 60% of their time on prospecting instead of selling, stunting growth.
OneLocal partnered with OpenMart to implement a scalable AI-powered solution for prospecting.
OpenMart provided:
Automated Meta Ads Scraping: Systematic extraction of local business ads, including business names, locations, and ad content.
Accurate contact data: Verified emails, phone numbers, and decision-maker names tied to each business.
CRM-Ready Lists: Enriched data delivered in customizable formats, enabling immediate outreach.
This eliminated manual prospecting and empowered OneLocal’s team to focus entirely on high-value sales activities.
By leveraging OpenMart’s tools, OneLocal achieved dramatic improvements in efficiency, pipeline growth, and ROI:
