How Clipboard Health 2x’d facility outreach with AI-powered data

Clipboard Health used OpenMart’s AI-powered data to quickly find key decision-makers, streamline outreach, and accelerate facility onboarding.

200%

Increase in Facility Outreach

150%

Reduction in prospecting time

40%

Improvement in engagement rates
 “OpenMart has revolutionized our outreach strategy.”

Calvin Bulzoni
Sales operations

Prior to partnering with Openmart, Clipboard Health relied on BPO call centers to find and engage with decision-makers at individual healthcare facilities. While these tools offered some assistance, they fell short when it came to efficiency and efficacy.

Difficulty identifying key decision-makers: Finding the right contacts at individual locations within multi-unit healthcare organizations, such as branches under senior living facilities, was particularly challenging.

"Connecting with the right directors and facility managers is crucial in our industry," said Calvin Bulzoni, sale operations at Clipboard Health. "We were spending countless hours sifting through unreliable data, which slowed down our outreach efforts and impacted our growth."

Clipboard Health partnered with Openmart, leveraging its comprehensive small business data and AI-powered tools to address these challenges.

With OpenMart, they gained:

Accurate contact information: Access to up-to-date and verified contact details for decision-makers at individual healthcare facility locations, including administrators and facility managers.

Enhanced data on multi-unit organizations: Detailed insights into branches under larger healthcare systems and senior living facilities, allowing for targeted outreach at the location level.

This collaboration enabled Clipboard Health to refine their go-to-market strategy and increase operational efficiency.

By utilizing OpenMart's robust data solutions, Clipboard Health achieved significant improvements in their operations:

2,000+
New healthcare facilities added to outreach
50%
Reduction in prospecting time
2x
Faster onboarding
"OpenMart has revolutionized our outreach strategy," Calvin Bulzoni concluded. "Having direct access to accurate contact information for facility administrators and directors has significantly boosted our ability to connect with healthcare facilities and demonstrate the value we offer."

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