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Who is the CEO / Owner of Boba Guys?
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Who is the CEO / Owner of Boba Guys?

December 24, 2024
Who is the CEO / Owner of Boba Guys?
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Who is the CEO/Owner of Boba Guys?

Andrew Chau is the co-founder and CEO of Boba Guys, a trailblazing bubble tea brand based in San Francisco, known for bridging cultures and redefining the bubble tea experience. Since its founding in 2011, Boba Guys has become a household name, celebrated for its high-quality ingredients, sustainable practices, and community-driven ethos.

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About Andrew Chau

Andrew Chau, a graduate of the University of California, Berkeley, has a background in marketing and brand management, with experience at top companies like Walmart and The Clorox Company. In 2011, Chau, alongside his co-founder Bin Chen, launched Boba Guys as a pop-up in San Francisco, aiming to elevate bubble tea from a niche beverage to a mainstream cultural phenomenon.

Boba Guys emphasizes high-quality ingredients, such as organic milk and house-made syrups, setting a new standard in the bubble tea industry. With an eye toward sustainability and inclusivity, Andrew has built a brand that resonates with diverse audiences and brings people together.

Education

  • University of California, Berkeley - Walter A. Haas School of Business: MBA in General Management & Global Strategy (2009–2011)
  • University of California, Berkeley: B.A. in Mass Communications, Sociology, and Business Administration (2000–2004)

Work History

Boba Guys: Co-Founder & CEO (2011–Present)

  • Grew the brand from a single pop-up to a nationally recognized chain with locations across California, New York, and Texas.
  • Focused on transparency, quality, and community-building through innovative products and marketing strategies.

Tea People USA: Co-Founder (2015–Present)

  • Built a companion tea company offering high-quality teas, tea ware, and branded merchandise, further solidifying his commitment to the tea industry.

The Clorox Company: Associate Marketing Manager (2012–2013)

  • Specialized in consumer segmentation, creative strategy, and new product development.

LeapFrog: Global Brand Manager (2013–2015)

  • Worked on branding strategies to enhance consumer engagement and product visibility.

Why is Boba Guys Unique?

Boba Guys stands out in the competitive bubble tea market due to its dedication to transparency, quality, and sustainability. By sourcing premium ingredients and eliminating artificial flavors, the brand has elevated bubble tea to a gourmet experience. Additionally, Boba Guys actively promotes cultural inclusion and environmental responsibility, aligning with the values of its diverse customer base.

Under Andrew Chau’s leadership, Boba Guys has expanded its reach while maintaining its commitment to high standards and innovative practices. With plans for continued growth, Chau ensures Boba Guys remains a leader in shaping the future of the bubble tea industry.

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